Roles > MARKETING
Each Marketing Role is accompanied by a brief job description. Click on the role title to see a list of competencies - qualifications, experience and skills - required for the job.
EXECUTIVE:
 Marketing Director
Plan and lead the implementation of the marketing strategy so as to achieve the company’s sales, profitability and market share objectives.
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SENIOR MANAGEMENT (up to 15 years experience):
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MIDDLE MANAGEMENT (from 3 to 7 years experience):
Marketing Manager
Manages the profitable marketing of the company’s products within agreed strategy to achieve budgeted sales, profit and market share.
Market Research Manager
Develops, implements and manages market research activities to identify opportunities and review effectiveness of marketing strategy.
Brand Manager
Develops and implements marketing objectives and strategies for a defined brand or group of products.
Product Manager
Develops and implements marketing programs for an assigned product/range to assist in achieving marketing plan.
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JUNIOR / ENTRY LEVEL (from 0 to 3 years experience):
Marketing Co-ordinator
Assists senior marketing staff in undertaking a range of marketing related tasks and activities.
Marketing Assistant
Assists in the development and implementation of market research activities to identify opportunities and review effectiveness of marketing strategy.
Assistant Product Manager
Assists in the development and implementation of marketing programs for an assigned product / range.
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